Erik’s Blog: Board Shorts and Business Suits

Just thought I would mention this to my regular readers and to whoever finds me from a search engine or other Blog. I am up to 14 people subscribed to my feed through FeedBurner and I get an average of 45 unique visitors a day. So enjoy this little tidbit.

Steve Pavlina and his blog are becoming a blogging icon. He has increased his visitors to over 700,000 unique visitors a month in a little over a year. Amazing! And with posts like this he’s bound to get just a few more. Just today Steve placed an “advertise here” box in the upper left hand corner of his blog. The advertisement section is powered by BlogAds, a great new blog advertisement tool where you can publish ads, find advertisers for your site, or find blogs to advertise on. Companies such as MSNBC have bought tons of ads from BlogAds in the largest blogads buy ever.

Now Steve has offered up his high traffic blog to people like you and I to buy a very premium spot in the top left corner of his blog! His price list is as follows:

1 week ($650)
2 weeks ($1300)
1 month ($2800)
3 months ($8350)

Now I haven’t dealt with AdWords at all so I don’t know the pricing of it too well but lets do some math with average click through rates for Steve’s recent AdSense results article. If he really has $5,000 in earnings for the same month that he has 700,000 unique visitors and we can consider that each click through might bring him and average of $0.40 per click then he has $5,000/0.40 = 12,500 clicks. 700,000/12,500 he has a click through rate per unique visitor of 1.5%, pretty much average if you read around on the web. That means for $650 you have the potential to get 12,500/4 = 3125 unique visitors, in one week. Of course you could get more or less it all depends on how well your add matches his content to get people to click through.

Just thought I would mention this as another possibility for your advertising needs. Almost a million people seeing your ad in one month for $2800 isn’t too bad of an idea. If you’re only getting money from AdSense it might not be worth it, but if you have a service where you can make a lot of money off a few people then it’s well worth the money. You choose, just passing on the info.

Post Update
You can find out more about why he place blogads on his blog here. I was wondering when he was going to post something about it and it is interesting to note that he went with them because he is a little bit ticked off with how chitika is running their ad program. Glad I could be one of the first to post about this in the blogosphere late last night, even before Steve