Erik’s Blog: Board Shorts and Business Suits

This past year I have flown a lot, I mean a lot. Over 115,000 payed miles one United alone, 3 free flights on United, and a couple random flights on Northwest and Hawaiian. All in all about 150,000 miles spent in the air. And the year isn’t over yet!

During that year in the air there have been a lot of changes to the industry due to every single airline except Southwest loosing money because of high fuel prices. Airlines are going out of business. Airlines are charging for baggage. Most airlines have done away with free food, although that was mostly last year, this year a lot of airlines have cut out the free bag of mixed pretzel things. And, although I’m not sure on other airlines, United has cutout Champagne in first class.

On top of all these changes, routes are getting cut to reduce capacity which means crowded flights full of extremely grumpy people and long standby lists.

While these changes might be necessary to cut costs and stay in business I for one think they were poorly implemented, but that’s another story. What this article is about is why airlines aren’t doing more to produce more revenue rather than cutting costs?

Why aren’t they selling me things in the air?

First, accept credit cards, you have the persons name with more security than any other place on earth, its not a security thing, figure out how to do it. Hawaiian only accepts credit card by the way….

Next, why not sell better snack selections? I as recently on a flight that instead of $6 snack packs they sold huge pringles stacks and trail mix for $3. How about a candy bar, healthy snacks, better food choices?

Next, why not get rid of some storage that weighs 200 pounds, gotta be able to cut that out of something, and bring on board 50 personal video players all loaded with 20 movies each, charge $10 per flight to rent them.

How about you sell headphones, noise canceling. Offer for people to try some on the plane, accept credit cards, then sell them a pair.

How about other things to rent? (and that doesn’t mean pillows and blankets, what a dumb idea that was whichever airline it was)

Best idea of all to sell to this captive audience….. Don’t know yet, but be innovative, think of something, and make more revenue. Don’t cut costs to make your service worse.

I writer this while I sit on the runway waiting for our gate to open.

In such a crazy investment envrionment one can either forget about the stock market completely or become glued to its every move. I for one have chose the latter. Following the markets volatility has become a daily thing for me. Not because I day trade or have large sums of money riding on these movements, but because its drama filled.

I of course check my google finance to see what the market as a whole is doing but while I move around I also check the news. While CNN Money is a nice one to browse I recently (yes I’m out of the llop) discovered that while the online version of the Wall Street Journal has mostly paid access, the mobile version is free.

Although the articles are more limited than the online version you can’t beat free from a great in the know investing resource.

So as I sit from my mobile phone writing this let me direct you to http://m.wsj.com.

This is only a test. I repeat, this is only a test.

I’ve decided to give a go WPhone wordpress plugin as my mobile blogging tool and see how easy it is to blog. Since I’ve come to spend about half of my time on the road for my 9 - 5 job I needed a way to make blogging easier. When the mood hits me. I’ve become accustomed to emailing from my phone and thought I’d give this a try. Who knows. Maybe I’ll be able to bestow some mobile blogging wisdom on you.

I repeat, this is only a test.